As a parent, you want the best for your baby: soft, safe clothing that doesn't harm the planet they'll grow up in. But here's the reality: babies outgrow clothes incredibly fast, often before items show any real wear. The average baby goes through seven clothing sizes in their first two years alone. That's a lot of clothes that end up unused, sitting in closets or worse, in landfills.
This is where circular fashion makes a real difference for families who care about sustainability without sacrificing quality or style.
What Is Circular Baby Clothing?
Circular fashion reimagines the entire lifecycle of clothing. Instead of the traditional "buy, use, discard" model, circular fashion creates a loop where clothes are designed to last, used by multiple families, and eventually recycled or repurposed, keeping them out of landfills and reducing the need for new production.
For baby clothing, this approach makes perfect sense. Your little one might wear that adorable organic cotton romper for only a few months, but it still has so much life left in it. Why shouldn't another baby enjoy it too?
To'hum's Circular Fashion Commitment
At To'hum, we're GOTS certified (Global Organic Textile Standard), which means every piece of clothing meets strict environmental and social criteria: from the organic cotton fields to the finished garment in your hands.
But our commitment goes beyond just making sustainable baby clothes. We've built our entire business model around circular fashion principles, ensuring that the clothes we create continue to bring joy to families long after your baby has outgrown them.
How To'hum Returns Work
We created To'hum Club to make circular fashion simple and rewarding for parents. Here's how it works:
When your baby outgrows their To'hum clothes, you can send them back to us instead of letting them gather dust in a drawer. In return, you'll receive a discount on your next purchase, because we believe doing the right thing for the planet shouldn't cost you more.
Once we receive the clothes, we carefully inspect, clean, and restore each piece. We check fabric quality and ensure every item meets our strict hygiene standards.
Then, these preloved pieces get a second life. Some are donated to families who need them most, while others are offered to our community at reduced prices. Either way, we're keeping beautiful, high-quality baby clothes in circulation instead of contributing to textile waste.
Join the Circular Fashion Movement
Every To'hum piece is designed with longevity in mind: durable organic fabrics, timeless designs, and quality construction that withstands multiple babies and countless washes. When you choose To'hum, you're investing in a more sustainable future.
Ready to dress your baby in clothes that are as kind to the planet as they are to delicate skin? Explore our GOTS-certified organic collection and join To'hum to be part of the circular fashion solution.
0 comments